In research extraction, an index word, subject word, topic word, or subject heading, in information extraction, is a word that capture the meaning of an item. Index words form a controlled vocabulary for usage in bibliographic databases. Subject terms are words that a subject holds in common with the topic. Topic terms are a subset of subject words while subject headings are words used to organize and classify information.
Keywords, which are also known as key phrases, are terms that capture the essence of an idea, product, service, or person. These words are then indexed by search engines. Search engine users type key phrases into search boxes to find and retrieve information. Keywords are the basis of Internet advertising campaigns.
Google and other leading search engines use a special algorithm to rank websites based on keywords. This ranking system ties rankings to intent. The intent of users can be to search for specific content or to search for a brand or type of product. The higher the ranking, the more likely people are to click on the link.
Traffic potential refers to how many times a keyword appears on Google’s search volume graph. Traffic potential is derived from the keyword frequency in searches, not impressions. Impressions refers to how many times a keyword appears on search results. Impressions are determined by looking at search volume over a period of time. If the keyword appears thousands of times each day, the search volume is indicative of a large number of people viewing the website or product. The same is not true if the keyword appears few times per day.
To optimize your website or blog for the lowest possible ranking and to achieve the greatest level of traffic potential, it is important to understand how to find the right keywords and incorporate them into the appropriate amounts within your written content. It is also important to find the right combinations of keywords with which to achieve the right search results. The goal of a high-ranking website or blog is to obtain a monthly search volume of five thousand or higher.
Keyword research tools can be used to discover the best keywords to place in a website or blog. In addition, using the best practices for SEO can further help in achieving the goal of reaching a daily search volume of five thousand or higher. These tools can help you find the keywords that have the highest search volume, as well as those that are the most competitive. It is important to take full advantage of the tools available to maximize your SEO strategy. Using these tools along with your own personal knowledge and experience, coupled with the use of proven best practices, will help achieve the greatest level of success.